Howdy Bubert has worked in the marketing communications business for more than twenty-five years providing communications strategy and creative management to institutions and businesses in health care, biotechnology, manufacturing, technology development, cosmetics, and higher education. His particular expertise is marketing communications, merchandising, packaging, and branding.

He is an owner and principal of BMWW serving as administrative officer for the firm. In 1985 Howdy founded Matheson Walters & Associates and built it over the years into a successful marketing communications firm. As President, he oversaw sales and management of the company. His experience includes corporate and institutional identity, integrated marketing programs for corporations and institutions, and annual reports.

Among corporate clients he has served are Procter & Gamble, Cover Girl Cosmetics, Becton Dickinson, Black & Decker, BPSolar, Sassaby Cosmetics, Micros Systems, Martek Biosciences, Legg Mason, DeWalt Industrial Tool Company, and DAP Products. Branding assignment work for institutions includes Medstar Health, University of Mary Washington, Immaculata University, Hood College, George Mason University, Villa Julie College, and Johns Hopkins University.