In image development campaigns it is necessary to educate, increase awareness, and convey a persona or sense of place. This was the case for Saint Leo College when it became Saint Leo University. BMWW's extensive experience in higher education made it the ideal choice to provide the comprehensive research, planning, management, design/creative, and implementation services for this transition. Work included a new identity program, publications, institutional nomenclature system, style and graphics manual, campus signage, new athletics mascot and uniforms, alumni magazine, and branded merchandise.

Projects Completed